The winners of this year’s CIWB Awards have established a standard of robust leadership, tackling challenges head-on without hesitation. Jennifer Massig appreciates engineers for their tenacity in the face of adversity.

“Everyone tells them that they’re wrong, and they’re fine with being right,” she says. “It’s great because it allows an engineer not to be negatively influenced when they believe that they’re standing for something they should when it comes to public safety and the environment.”

However, this inherent tendency can sometimes cause them to revert to traditional methods, hindering progress towards gender equality in engineering—a challenge Jennifer Massig believes has persisted for too long. She describes gender diversity within Calgary’s engineering sectors as “pretty bad.”

As a single mother of two, Jennifer Massig launched her wastewater and stormwater treatment company, Magna Engineering Services Inc. Out of necessity, she structured the company with a four-day work week, focusing on core hours from 9 a.m. to 3 p.m., while allowing employees to fulfill the remainder of their hours through a hybrid approach. With a predominantly female leadership team, Massig’s company has achieved significant gender parity, making her a standout in her industry.

Massig is among the select few women being honored at the Calgary Influential Women in Business Awards (CIWB) this Friday. She will receive the small/medium enterprise distinction for 2024. The awards, now in their fifth year, celebrate women in various roles including large enterprise, small and medium enterprise, professional services, social enterprise, and lifetime achievement.

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